From Humble Beginnings to Global Recognition
Serendib Flys, a Sri Lankan company with a rich family history, boasts a remarkable journey in the fly-fishing industry. It all began in 1985 when a chance encounter between Jim Dinnebeck from the USA and our founder, sparked by a mutual family friend, ignited a captivating challenge – establishing a successful mail-order fly-fishing business in the United States.
A Family Legacy of Quality Fly Tying
This initial challenge quickly became a family affair. The entire family devoted themselves to the art of fly tying, meticulously learning and mastering the craft to produce top-quality fishing flies. This dedication continues to this day, making Serendib Flys a true family-run business since its inception.
The initial years were a period of immense effort and perseverance. The family’s unwavering commitment to quality paid off, as they successfully achieved their goal – crafting exceptional flies for passionate fly fishers across the globe.
A Commitment to Quality and Growth
The family’s success story doesn’t end there. Their passion for fly tying extended beyond their own endeavors. They embarked on training a select group of local Sri Lankan tiers. Over the past 39 years, Serendib Flys has flourished, expanding to a team of roughly 100 skilled tiers.